关于课程
This course reflects current developments across the hospitality and service industries, including the growing importance of customer experience, service innovation, digital transformation, sustainability and experience management. This course combines 18 months of classroom theory and practical training with a six-month Industrial Attachment. It equips students with the operational, practical and management skills needed to succeed in these industries, combining specialised knowledge with hands-on, experiential learning.
The curriculum adopts an AI-enhanced approach to teaching and learning. Students learn to use AI responsibly in research, marketing and prompt engineering while strengthening their critical-thinking and ethical decision-making skills. They also develop a strong foundation in key business disciplines, including financial management, digital marketing, human capital and MICE operations.
Students complete the prescribed common modules and select one of two specialised majors: ‘Culinary Arts’, focusing on gastronomy, food science and culinary operations; or ‘Corporate Services and Client Management’, focusing on corporate sales, account management and customer journey design.
Full-time: 18 months
Part-time: 18 months
18 months in-class theory and practical classes plus 6 months Internship*.
*实习取决于安排实习公司的面试以及相关政府部门的批准。
- F&B Operations and Concept Design
- Service Marketing & Experience Design
- Global Hospitality and Tourism Dynamics
- Professional Communication for Business
- Accommodation Operations and Guest Experience
- 管理学原理
- Sustainable Practices in Hospitality Operations
- Applied Learning: Food and Beverage Services
- Food Services Cost Management
- 研究⽅法
- Meetings, Incentives, Conventions and Exhibitions
- ⼈⼒资本管理
- Financial Management for Service Industry
- Digital Marketing for Hospitality Industry
- Generative AI for Business Analysis
- Applied Learning: Restaurant Operations and Management
- 实习
Student need to choose a Major in either Culinary Arts or Corporate Services & Client Management
Major: Culinary Arts
- Fundamentals of Gastronomy
- The Science of Gastronomy
- Applied Learning: Culinary Skills
- Applied Learning: Culinary Arts Operations
Major: Corporate Services & Client Management
- Corporate Sales and Key Account Management
- Experience Design and Customer Journey Mapping
- Applied Learning: Event Management
- Applied Learning: Corporate Hospitality and Client Services
Please click here for the 这里
For intake from January 2025
- 申请人必须在入学年份的 12 月 31 日之前年满 18 岁
- 所有的课程申请均需通过SHRM入学标准的评估及审核
- 通过GCE ‘A’水准英文测试，
- 或至少IELTS 5.5分，
- 或同等英语水平
不符合以上英文要求的申请者将参加SHRM管理学院的英文水平测试，由测试结果来决定学生是否需要修读英文预备课程
联络我们
Get In Touch
- Campus: 120 Oxley Rise, S(238709)
- (65) 6268 4888
- enquiries@shrm.edu.sg
Connect with us
